No one knows the business of socialentrepreneurship better than Rupert Scofield. Cofounder and president of
FINCA International-a nonprofit microfinancing institution with 7,000 employeesserving 750,000 customers in 21
countries-Scofield has been a social entrepreneurfor 40 years.
InThe Social Entrepreneur's Handbook, Scofield leads you through theentire process of starting up and
runninga nonprofit, sharing personal success storiesand advice on what not to do-valuablelessons he learned the
hard way. The process, while risky, isn't as difficultas you might think. Practically speaking,you need only two
things: an idea and aplan. The former comes from you and youalone. This book supplies the latter.
The Social Entrepreneur's Handbookilluminates the path to building a successfulnonprofit from the ground
up. You'lllearn how to:
Create a realistic plan for gettingstarted in your chosen cause
Assemble the perfect team forputting your plan into action-andkeeping it rolling in the right direction
Develop a business modelspecifically designed to run anonprofit organization
Keep yourself, your staff, and yourcause in solid financial shape
One of the many beauties of social entrepreneurshipis that it's never too lateto start. You can be right out
of school orworking in the highest ranks of corporateAmerica. It doesn't matter. Social entrepreneurshipbegins
with a noble cause,which turns into a passion, and soon becomesa mission worth dedicating yourlife to.
The Social Entrepreneur's Handbookis the one and only resource you will needto attain your dream of working
full-timein service to others-and making a real,measurable difference in the world.
