This fourth edition of the classic book, Health Behavior and Health Education: Theory, Research, and Practice provides a comprehensive, highly accessible, and in-depth analysis of health behavior theories that are most relevant to health education. This essential resource includes the most current information on theory, research, and practice at individual, interpersonal, and community and group levels. This edition includes substantial new content on current and emerging theories of health communication, e-health, culturally diverse communities, health promotion, the impact of stress, the importance of networks and community, social marketing, and evaluation.

Foreword by C. Tracy Orleans. Tables and Figures. Preface. The Editors. The Contributors.
PART ONE: HEALTH EDUCATION AND HEALTH BEHAVIOR: THE FOUNDATIONS. One: The Scope of Health Behavior and Health Education (The Editors). Key Points. The Changing Context of Health Behavior. Health Education and Health Behavior in Context. Settings and Audiences for Health Education. Progress in Health Promotion and Health Behavior Research. Summary. Two: Theory, Research, and Practice in Health Behavior and Health Education (The Editors). Key Points. Theory, Research, and Practice: Interrelations. What Is Theory?. Paradigms for Theory and Research in Health Promotion and Education. Trends in Use of Health Behavior Theories and Models. Fitting a Theory or Theories to Research and Practice. Selection of Theories for This Book. Limitations of This Book. Summary.
PART TWO: MODELS OF INDIVIDUAL HEALTH BEHAVIOR (BARBARA K. RIMER). Three: The Health Belief Model (Victoria L. Champion and Celette Sugg Skinner). Key Points. Origins of the Model. Description of HBM and Key Constructs. Evidence for the Model's Performance. Measurement of HBM Constructs. Applications of the HBM to Mammography and AIDS-Related Behaviors. Comparison of HBM to Other Theories. Challenges in Future HBM Research. Summary. Four: Theory of Reasoned Action, Theory of Planned Behavior, and the Integrated Behavioral Model (Daniel E. Monta~NOo and Danuta Kasprzyk). Key Points. Origins and Historical Development. Theory of Reasoned Action and Theory of Planned Behavior. An Integrated Behavioral Model. Elicitation. Application of IBM to HIV Prevention in Zimbabwe. Summary. Five: The Transtheoretical Model and Stages of Change (James O. Prochaska, Colleen A. Redding, and Kerry E. Evers). Key Points. Core Constructs. Applications of the Transtheoretical Model. Multiple-Behavior Change Programs. Limitations of the Model. Future Research. Summary. Six: The Precaution Adoption Process Model (Neil D. Weinstein, Peter M. Sandman, and Susan J. Blalock). Key Points. How Stage Theories Address Explaining and Changing Behavior. The Precaution Adoption Process Model. Using the PAPM to Develop and Evaluate Behavior Change Interventions. How Stage Theories Can Be Tested. An Example Using Matched and Mismatched Treatments. Review of Research Using the PAPM. Criteria for Applying Stage-Based Interventions. Future Directions. Summary. Seven: Perspectives on Health Behavior Theories That Focus on Individuals (Noel T. Brewer and Barbara K. Rimer). Key Points. Why Theory Is Needed. How to Decide Which Theory to Use. A Closer Look at Individual-Level Theories. Commonalities and Differences Across the Theories. New Constructs and Theories. Summary.
PART THREE: MODELS OF INTERPERSONAL HEALTH BEHAVIOR. Eight: How Individuals, Environments, and Health Behaviors Interact: Social Cognitive Theory (Alfred L. McAlister, Cheryl L. Perry, and Guy S. Parcel). Key Points. Concepts of SCT. Applications to Health Promotion. Case Studies. New Applications. Limitations in Research on New SCT Applications. Summary. Nine: Social Networks and Social Support (Catherine A. Heaney and Barbara A. Israel). Key Points. Definitions and Terminology. Background of the Concepts. Relationship of Social Networks and Social Support to Health. Empirical Evidence on the Influence of Social Relationships. Translating Theory and Research into Practice. Soc