"Every major executive in America ought to read at least one book on crisis managemnt...The question is:
'Is Steven Fink's book one that busy executives ought to read?' The answer is a resounding yes."
--The Los Angeles Times, Sunday Book Review
Submitted By Publisher, May, 2005
Summary
Crisis Management: Planning for the Inevitable, the first book ever written on this topic, has helped thousands
of companies around the world avoid the pitfalls of a crisis, or manage their way out of one. Its practical, hands-on
advice and revealing behind-the-scenes case studies make it the leading book for Foutune 500 companies, small-to-medium
businesses, colleges and universities, and even governments.